Featuring more than 50km of ferocious pave on a 280km route across northern France, Paris-Roubaix is the most visually iconic one-day bike race in the world. Set against that backdrop of sportive riding, the Roubaix, as its name suggests, was also designed for the most demanding and gruelling race on the pro cycling calendar. It was a success, perhaps not overnight, but it has gone on to become a hugely popular model for the US company and helped to forge an entire new sportive/endurance category of bikes that are of great importance to many bike brands. At its launch, it was a radical new approach to bike design, focused on comfort via both a frame engineered to provide compliance and more relaxed upright geometry for cyclists who don’t want the back strain. Same geometry but the addition of three pro race versionsįirst launched in 2004, the Roubaix has come a long way in 15 years.New Pave seatpost and internal seat clamp. Adjustable Future Shock 2.0 with rebound and compression damping.
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